Follow These 4 Steps to Turn Social Followers Into Brand Super Fans
Accumulating Twitter and Facebook followers is important for every brand, but if those followers aren’t listening and engaging, they’re useless. Worse, if none of them turn into brand ambassadors, your...
View ArticleDiscounting in the Digital Age
Are discounts and coupons still relevant in today’s digital age? To make sure discounts are reaching the right customers at the right time in the right ways, however, marketers need to perform testing.
View ArticleHow to Boost Your Brand on Vine
Despite its short format, Vine has managed to make a large and sustained impact on the social space. Early this year, Vine surpassed 1.5 billion loops per day, and shows no signs of slowing.
View Article3 Ways to Up Your Brand Marketing Game With Video on Facebook
Consumers are interacting with video content more and more. In fact, this year, the average U.S. adult will spend one hour and 16 minutes each day watching video on digital devices. Given this uptick...
View Article5 Ways to Leverage Social Listening to Win Over a Hyper-Targeted Audience
The sheer number of social media posts blazing through feeds every minute can be overwhelming, but don’t let it deter you from engaging in one of the most important things modern marketers need to...
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